Your web statistics are a collection of important information about your site visitors, referrals and other essential information. This information is important for you because it can help you measure the success of your marketing campaign, to determine where your site better and how to change your site for success!
Here are ten essential elements of your web statistics and why you should study.
1. Unique Visitors - This section will tell you exactly how many people come to your website. No matter how many pages the visitor clicks on, it is counted as a visitor. You need to use these statistics to see if your traffic increases over time, or worse. This will help you determine if you need to make your search engine rankings and other methods to improve circulation.
2. Visitor location - Know where your visitors come from is important, because you can explore how a wider global audience. You can see where the highest percentage of people coming to work on expanding your user base overall.
3. Alerts Search - Your web stats will tell you exactly what search terms / keywords people use to access your site. The study of these key components can help to refine and improve your keywords and site content for better positioning in search engines.
4. Referrals - Referrals are sites or pages from which your visitors you are getting. Study to know where your traffic comes from and how you found. You can find out who is linking to you and your articles will bring you more traffic. You can then submit these articles to other popular sites.
5. Pages - This article will help you determine what your pages are most popular and which are not frequently visited. Analyze this information to see why some pages are so well traveled and some are not used very much.
6. Entry and exit pages - analyze this information to know when people enter your site and which page they leave the most. This can help you highlight your sales pitch on the pages and learn a little more to keep visitors from leaving the other pages. Put special offers on the pages of popular destination. Spice up or add more interest to the pages from which people leave. Study of these pages to see what could be too late, contrary to the exploration of additional pages.
7. Time of day - Your web stats will tell you the time of the day where every visitor came to your site and individual pages visited. This can help you plan the cats and / or webinars and can help you decide when new content and / or special offers and publication sales.
8. Days of the week - This information helps you out at the same time of day stats help. Study of statistics to know when specials, teleclasses, chats, contests etc. offer
9. Length of visit - This vital information can help you determine if people are persistent on your site and take the time to read the contents or when they click on a page and leave almost immediately. Studying this information can help you find your pages to improve and find ways to get your visitors to stay longer.
10. Error reporting - whether people have problems with access to one of your pages and error codes are. With this information, you can correct those mistakes in time, so people have no money to leave your site.
Web statistics can be difficult and seems a difficult task, but it is important that you learn what all the statistics mean and how to interpret information they give you. Look at the statistics as a whole to find trends, but also individual study statistics to see how your site and your marketing campaigns to refine your more traffic and more visits to your site, reducing the chances for sales conversions more.
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